David Beckham Underwear系列在H&M引起熱烈的迴響, 所以決定找來原設計者David Beckham拍攝第二季廣告
這一次廣告的拍攝地點為洛杉磯, 攝影師Alasdair McLellan利用黑背景和黑白照片的感覺帶出David Beckham性感的線條和其設計Underwear系列的質感
“I am so excited about this new campaign for David Beckham Bodywear at H&M. I wanted to express the strength and quality of the David Beckham Bodywear collection with these images, and also wearability and fit. I love the range and feel so comfortable in each of the pieces. As soon as the collection was launched, it became second nature for me to wear it!”
-David Beckham
David Beckham Underwear系列可在全球44個國家裡的1800間H&M購入, 網路商店也可找得到
H&M Online Store
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